By Kevin Roberts

64 photographs: management in a loopy World is a compendium of value-accelerators for enterprise and lifestyles. it truly is amassed as a sixty four shot technique from the astute observations and noteworthy lifetime of inventive enterprise chief and iconoclast Kevin Roberts. A provocative determine traversing the peaks of world trade, media and recreation, Kevin Roberts - author of the groundbreaking concept Lovemarks - is famous as one in every of ultra-modern such a lot uncompromisingly-positive and inspirational leaders.

In 64 Shots, Roberts attracts at the largest rules, hardest reports and maximum impacts of his existence to provide 16X4 stripped down, straight-forward and instantly-absorbable insights on find out how to carry order to the chaos of industrial and existence. The punchy insights into successful - hitting readers calmly jab after jab - are an array of one-liners, sound bites, tweets, charts, fees and old reference issues. they're loaded with Roberts' event, tale, brio, provocation and direction. 

The language is severe, brimming with the irrepressible angle and provocation that fueled Roberts' meteoric occupation. whereas there's a series, the sixty four photographs are stand-alone signposts in the direction of residing an enterprising and successful lifestyles. someone can dip into the booklet wherever and locate value. 

The writing is followed by means of (not unavoidably associated with) a visible order of black-and-white pictures of leaders of their cultural fields, a few glossy, many historic, a few well-known, and all own. This eclectic number of everyone is either direct and oblique affects to Kevin Roberts' lifestyles. all of them have a fascinating - and a few mysterious - connection to strategies of management in a loopy global. Examples are: Mary Quant, Vince Lombardi, Margaret Thatcher, Vivienne Westwood, Twiggy, Tom Peters, Peter Drucker, Martin Luther King, Renzo Rosso, Brigit Bardot, Bob Dylan, Sean Fitzpatrick (a rugby player). 

The e-book is excessive contact and shiny. It seems like Apple, now not Shakespeare. sixty four pictures - will you are taking them?

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64 Shots: Leadership in a Crazy World by Kevin Roberts


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